Pricing
What advertising costs.
Per screen, per slot, no plans.
Every screen on Cavline has its own price, set by the venue's traffic, size and features. You pay for one slot in the loop on one screen, for the dates you choose. There are no tiers and no minimum number of screens.
Live from the marketplace · 66 screens
Per ad slot. Rounded to the dollar. Refreshes every 10 minutes.
Lowest slot
$23/ 2 weeks
$50 per month
Average slot
$55/ 2 weeks
$117 per month
Highest slot
$114/ 2 weeks
$244 per month
What moves the price
Eight things set a screen's price
Screen size
Bigger screens are easier to read across the room and price higher.
Placement
A screen by the register or the entrance earns more than one in a back corner.
Foot traffic
Monthly walk-ins are the base of the price. More people in the door, more views per loop.
Neighborhood
The median household income around the venue nudges the price up or down.
Ad frequency
Fewer slots in the loop means your ad plays more often, and each slot costs more.
Sound
+10%Ads with audio on the venue's speakers.
Live sensor
+10%A door sensor counts real walk-ins, so views are measured, not guessed.
Continuous playtime
+5%The screen runs around the clock, not just during business hours.
Hosts set nothing by hand. The price is computed from these inputs and the host sees the same breakdown in the app.
Run length
Longer runs, lower daily rate
The monthly price is turned into a daily rate (monthly ÷ 30) and multiplied by the days you book. Standard run lengths get a discount on that rate. Any other length is priced at the plain daily rate.
| Run | Days | Daily rate | Discount | On a $117/mo slot |
|---|---|---|---|---|
| 2 weeks | 14 | ×1.00 | None | $55 |
| 1 month | 30 | ×0.95 | −5% | $111 |
| 6 months | 180 | ×0.90 | −10% | $632 |
| 1 year | 365 | ×0.85 | −15% | $1,210 |
- 2 weeks: Pro-rated. No discount, no premium.
- 1 month: 5% off the daily rate.
- 6 months: 10% off the daily rate.
- 1 year: 15% off the daily rate.
Worked example
Today's average screen is $117 a month per slot.
- 01Daily rate: $117 ÷ 30 = $3.90 a day.
- 02Book 2 weeks: 14 days × $3.90 = $55. That is the price you see on every screen card.
- 03Book a month instead: 30 days × $3.90 × 0.95 = $111, a 5% saving.
- 04Book a year: 365 days × $3.90 × 0.85 = $1,210, or about $101 a month.
Where the money goes
The venue keeps 70% of what you pay and Cavline keeps 30%. Run-length discounts come out of Cavline's share, so the venue is paid the same whether you book two weeks or a year.
Before you pay
The exact price and estimated views show in the app first.
Pick a screen and your dates, and the app shows the total for that run and how many walk-ins to expect while your ad plays. Nothing is charged until you confirm.